Pocket Marketer

Regular Price $8.99

Regular Price $10.99 CAD

Regular Price $8.99

Regular Price $10.99 CAD

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On Sale

Dec 19, 2009

Page Count

305 Pages

ISBN-13

9780446566124

Description

Covers the basic principles, techniques, and tools of marketing, including research, product development, packaging, advertising, promotion, public relations, pricing, and distribution.

What's Inside

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